David and I dined at the Top of Waikiki Restaurant (October 2011).
Every now and then, a representative from Ward Research or Q Mark Research calls and asks David if he would be willing to participate in a focus group. When he says yes, the representative asks him questions to see if he would qualify.
It can be quite lucrative. A month ago, Ward Research paid him $70, fed him deli sandwiches, and validated his parking ticket. In return, he discussed what he thought of Hawaiian Electric Company.
Last Wednesday, David participated in a focus group about Kaiser Permanente and Medicare. He received $125, parking validation, and light refreshments from Q Mark Research. After the discussion, he used part of that money to buy us lunch.
Isn’t that a great way to earn extra cash? All he has to do is show up and talk, something he enjoys doing. He also likes to hear what other participants in the group have to say. And the session lasts only 90 minutes.
I used to be a participant, myself, but stopped when it got tiresome. I am not a talker. I prefer to read and write, whereas David prefers to talk and listen.